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Demo Interview – Churn

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18

TOTAL

RESPONSES

next: Pricing Concerns

Source: citation¹, citation², citation³

32% of the responders indicated concerns regarding pricing¹. This indicates a potential discrepancy between the perceived value and the actual cost. 21% highlighted a missing feature², pointing towards an unmet need in the current platform offering. A substantial 60% satisfaction rate with customer support³ signifies a positive user experience.

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Demo Interview – Churn

CHATTY INSIGHTS

32%

Pricing concerns

21%

Missing feature

60%

Customer support

16%

Transparency

Overview

KEY THEMES

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missing feature

competitor

“I was waiting so long for the feature you announced that I found another company that has it today.”

community

customer support

“The community and support around the platform are fantastic, and I haven’t found anything like it elsewhere.”

customer support

“Your customer service is unparalleled, and that alone keeps me from exploring other options.”

cost transparency

“I switched because I felt the competitor was more upfront about costs and potential additional charges.”

pricing

budget

“It was a tough call, but I left due to a significant price hike that I just couldn't justify with my budget.”

customer support

“I've encountered few issues here and there, and when I did, they resolved things super quickly, which made me stay.”

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